The Million-Dollar Chino Hills TRACT Home
Our city has several major categories of
homes, according to how buyers see it.
The current bread & butter home has 4
to 5 bedrooms, with a downstair bed &
bath, built in the mid to late 80s through
the early 90s. Prices range from $600k
to $1 million+. (In the “Hot Square” of
“North Chino Hills,” Peyton Dr, Chino
Ave, Chino Hills Pkwy & Grand Ave,
including immediate surrounding areas,
of 423 homes sold last 4.5 years thru
12/31/17, John & Jack represented 75,
outselling the next 11 agents.)
There are custom residences, condos &
townhomes, relatively more affordable 3-
4 bedroom homes WITHOUT a downstair
bed & bath, older communities, etc. For
the first time since 2005, there are several
new developments, primarily in the south
side.
A small segment of homes (about 9% of
the market), lands between large regular
tract homes & custom homes – the
“Million-Dollar Tract Homes of Chino Hills.”
Price-wise, they list around $1M+, but sell
from $890K & up. They include 3,000+ sf
models with added square footage, have
luxurious upgrades in & out, boast spec-
tacular & unobstructed city lights views on
huge lots in cul-de-sacs & often possess
good “feng-shui” characteristics. Others
have unique features, such as a stand-
alone mother-in-law suite, etc.
These group of homes present unique
opportunities & challenges to their owners.
Overimproved homes relative to the neigh-
borhood tend to dissuade buyers, who
prefer to spend $1 million to live around
similarly-priced homes. It also creates
appraisal issues. Location comes up as
well. It cannot be marketed as a custom
home, as buyers in that demographic won’t
even consider it. Regular buyers find it
interesting, but convincing them to spend
$100K & more over neighbors’ home
values is almost impossible.
John & Jack were in many of these situa-
tions, successfully marketing, defending
value, solving challenges & selling their
clients’ homes for top dollar. Last 4.5 years,
there were 108 homes in this category in
the areas they serve. The #2 agent sold 5,
#3 agent had 4.
John & Jack represented the most sellers:
18.